Purpose of Position

• Reporting to the Sales Executive of Ghana, the position will be responsible for maximising sales of construction equipment to achieve and meet the market share, unit sales and revenue targets
• Will be responsible for key construction customer accounts, developing targeted programs to enhance specific model sales and develop strategies towards key customer segments

Key Results Areas
Operational

• Marketing & Sales Strategy – Create ad execute marketing and sales strategies, programs, cost-control, measures to achieve profitability targets. Increase deal participation rate and number of active customers in the construction sector
• Customer Relationships – Establish excellent customer relationships and trust to enhance the company’s market position. Collaborate with the Sales Executive to assess competitive pricing situations, developing sales strategies and leveraging marketing programs to maintain competitiveness, in alignment with company guidelines
• Market analysis – Monitor market trends, trade activities and competitor action to inform future planning and strategy alignments. Grow market share in construction equipment
• Deal Tracker – Monitor and meticulously follow up on all pending deals from initial quotes through final delivery and invoicing to ensure smooth transactions
• CRM Management – Ensure the CRM tool is being properly maintained, updated and utilized to develop sales leads and opportunties
• Sales Procedure Compliance – Adherence to sales procedures and documentation, ensuring accuracy and completeness before ownership transfer
• Customer Satisfaction – Address customer complaints promptly and ensure resolution to maintain high level of customer satisfaction

Key Account Management

Capability Requirement

• Mechanical Engineering or Sales qualification as a minimum
• Prior experience in a like-industry, preferably at least 5 years
• Excellent written and oral communication skills
• Willingness to travel
• Ability to develop trusted relationships with customers, OEMs and other relevant stakeholders, cultivate new sales leads and enhance existing account sales
• Well-honed negotiation skills
• Ability to drive and possession of valid driving license

Location: Kumasi