BB Bakery – Customer Accounts & Sales Officer

Location: Asofan
Job Type: Full-time
Salary: 1200 Ghana cedi (Starting salary, to be reviewed)
Reports to: CEO
Travel: Regular local travel and occasional wider travel will be required

About the Role

BB Bakery is looking for a confident, organised and persistent Customer Accounts & Sales Officer to take responsibility for our external customer accounts, revenue collection and support the continued growth of our customer base.

A major priority of this role is revenue collection – making sure that money owed to BB Bakery is actively followed up and collected, accurate records are maintained and strong systems and controls are in place to prevent customer debts from being allowed to build up.

The successful candidate will also regularly go out on supply routes with suppliers. This is important so that they develop firsthand knowledge of BB Bakery’s customers, routes and supply arrangements rather than managing customer accounts only from the office.

The role will also support sales, marketing, customer relationships and the development of new customers and supply routes.

Key Responsibilities

Customer Accounts & Revenue Collection

• Take day-to-day responsibility for monitoring BB Bakery’s external customer accounts and revenue collection.
• Maintain accurate and up-to-date records of products supplied, payments received and outstanding balances.
• Ensure there is a clear and reliable system for monitoring when customer payments are due.
• Regularly and persistently follow up customers with outstanding payments.
• Follow up agreed payment dates and commitments to make sure they are honoured.
• Keep clear records of calls, messages, payment commitments and amounts collected.
• Help establish and maintain robust procedures for credit, payment collection and overdue accounts.
• Ensure overdue balances do not simply remain outstanding without active follow-up.
• Escalate significantly overdue accounts or other concerns promptly to the CEO.
• Produce regular updates showing money owed, money collected, overdue balances and actions being taken.
• Work closely with the Finance & Administration Officer to reconcile customer accounts and payments.

Supply Routes & Customer Knowledge

• Regularly accompany suppliers on BB Bakery supply routes to develop firsthand knowledge of our customers, customer locations and supply arrangements.
• Build relationships with customers and understand their ordering, supply and payment arrangements.
• Develop a good understanding of the different routes and how they operate.
• Use route visits to help check that appropriate controls are in place around products supplied, returns, sales and payments.
• Identify and follow up any discrepancies between products supplied, returns, customer accounts and payments received.
• Use information gathered from route visits to strengthen BB Bakery’s customer records and database.
• Ensure the bakery retains good knowledge of its customer base rather than this information sitting only with individual suppliers.
• Travel when required to visit customers, review existing routes or support the development of new routes.

Sales, Customers & Marketing

• Build and maintain a comprehensive and up-to-date customer database.
• Maintain good relationships with existing customers and regularly communicate with them.
• Understand customers’ needs and identify opportunities to increase orders and sales.
• Follow up potential customers, enquiries and sales leads.
• Identify opportunities to bring new customers into the business.
• Help identify and develop new supply routes and markets for BB Bakery products.
• Support BB Bakery’s marketing and promotional activities.
• Help promote products through WhatsApp, social media, direct customer engagement and other appropriate channels.
• Gather customer feedback and identify products or services that could help grow sales.
• Look for opportunities to increase awareness of BB Bakery within existing and new areas.

Administration, Finance and SSNIT

• Support accurate financial and administrative record keeping.
• Understand and support the processing of SSNIT (Social Security and National Insurance Trust) requirements and employee contributions.
• Work with the CEO and Finance & Administration Officer to help ensure SSNIT information and contributions are prepared and processed accurately and on time.
• Maintain appropriate records relating to SSNIT submissions and payments.
• Support follow-up of any outstanding SSNIT administrative matters where required.
• Ensure financial and customer information is accurately recorded and available for reporting.

Reporting & Controls

• Provide regular updates to the CEO on:
  • Outstanding customer balances
  • Revenue collected
  • Overdue accounts and follow-up actions
  • Customer and route activity
  • New customers and sales opportunities
  • Marketing activity
• Maintain accurate records and ensure customer information is kept up to date.
• Work closely with the Bakery Operations Support Officer and Finance & Administration Officer to ensure information across operations, supplies, returns and payments can be checked and reconciled.

What We Are Looking For

The successful candidate should be:

• Professional Academic Qualification (degree or similar)
• Persistent and confident when following up money that is owed.
• Highly organised and good with figures and records.
• Able to put simple systems in place and consistently follow them.
• Confident and professional when dealing with customers and suppliers.
• IT literate and comfortable using Excel/Google Sheets, WhatsApp and email.
• Proactive and able to work without constant supervision.
• Willing to regularly accompany suppliers on supply routes.
• Willing and able to travel when required.
• Sales and marketing minded and interested in helping grow the business.
• A good communicator and relationship builder.
• Able to be firm about payments while maintaining good customer relationships.
• Observant and willing to question discrepancies.
• Honest, reliable and accountable.

Previous experience in credit control, revenue collection, accounts receivable, customer accounts, sales, business development or customer service would be a strong advantage.

How to Apply

Interested candidates should send their CV and contact details to [email protected]