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16 Jun 2023

Copywriter at Betika Ghana

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Job Description

The copywriter’s key responsibility will be to come up with eye-catching scripts/Advertisements through the use of creative words and clever slogans for the Betika brand. He/She will also be required to design audio scripts that accompany audiovisuals that are in line with the Company’s goals and objectives.


  • Propose and present scripts /digital concepts that are in line with the Company’s strategic objectives.
  • Write high- engagement scripts/digital content or adverts that reflects our brand’s voice, Company’s goals, and objectives.
  • Collaborate with the line manager in developing a variety of scripts /digital content marketing material.
  • Review scripts for errors ensure incorporation of all approved recommendations on the final scripts.
  • Simultaneously manage multiple projects with short timelines.
  • Create and manage storage for all company scripts ensuring archival of images, photos, or previous work.
  • Participate in creative development meetings within the departments in the company; propose recommendations to improve accuracy, efficiency, timeliness, or relevance of work undertaken.
  • Keep track of emerging design trends and technologies locally, globally, and across and within industry.

Qualifications, Skills & Competencies

  • Bachelor’s Degree in Arts, Marketing or Communication
  • A Post Graduate Diploma in script writing will be an added advantage.
  • Proficiency in MS Office, PowerPoint, Communicator, and Outlook
  • A minimum of 3 – 4 years’ relevant work experience in copywriting and marketing
  • Creativity and innovation in the writing of scripts
  • Project Management
  • Communication of design concepts using social medial language
  • Solid understanding of SEO Concepts
  • Demonstrate experience in writing scripts for digital, print and broadcast channels.
  • Demonstrate success in managing and maintaining an active social media presence
  • Exceptional skill in writing for social media through the use of hashtags, emojis and acronyms.
  • Astute communicator, a team player with excellent interpersonal skills.
  • Great organizational skills, resourcefulness with the ability to manage several tasks and projects simultaneously.
  • Fast learner, easily adaptable with a high attention to details

Method of Application

Submit your CV and Application on Company Website : Click Here

Closing Date : 28th June, 2023

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