The main purpose of the Business Development Representative role is to generate orders, maintain standards, identify and ensure growth within a channel/customer in order to drive sales volumes, brand loyalty, in-outlet execution and customer service excellence.

Role and Responsibilities:

• Drive to exceed quotas within assigned territory while supporting overall strategic growth objectives and budgets
• Prepare action plans and schedule to identify specific targets and to project number of contacts to be made within a defined region and against agreed orders targets; follow up on new leads and referrals resulting from field activity
• Identify sales prospects and contacts these and other accounts as assigned
• Develop new and incremental contract business
• Persuade customers to stock products
• Co-ordinate shipping schedules and delivery of products
• Ensure products/brands are available widely in assigned sales area
• Develop and supervise the preparation, issuance, and delivery of sales materials, exhibits, and promotion programs
• Prepare for and attend exhibitions, regional, and national promotional opportunities
• Develop and update knowledge of Company’s and competitors’ products and speak with other sales and marketing personnel to work out the best methods of promoting products
• Utilize competitive information and marketplace data where appropriate to close orders
• Establish rapport and maintains contact with contract clients and potential clients.
• Note customers’ reactions to new products and relay information back to Head of Department
• Ensure loyalty of existing customers
• Discuss prices, after-sales customer service, guarantee and delivery schedules with customers
• Position products with the customer, discuss customer benefits, confirm pricing, handle objections and close orders
• Prepare a variety of status reports, including activity, closings, follow ups, and adherence to goals; reports on special developments, information, or feedback gathered through field activity.
• Maintain sales records and up to date activity on progress to provide accurate forecasting reports
• Perform miscellaneous job-related duties as assigned
• Personal training needs identified and discussed with brewing Manager
• To align overall territory plans to national plans
• Ensure that territories are resourced appropriately

Qualifications

• A degree in Sales, Marketing, Administration or equivalent qualification HND [Marketing] or CIM [Certificate, Diploma, Advanced]
• Practical experience in similar field – at least 3 years
• Good product knowledge
• Ability to compile, analyze and interpret sales activities
• Possession of a drivers license with a clean record
• Ability to gather data, compile information, and prepare reports
• Ability to prepare routine administrative paperwork
•  Knowledge of planning and scheduling techniques
• Strong interpersonal and communication skills and the ability to work effectively with a wide range of constituencies in a diverse community
• Ability to persuade and influence others
• Ability to utilize advertising and/or sales promotion techniques
• Ability to analyze and solve problems
• Ability to plan, organize, and implement a range of sales promotion programmes and/or events
•  Knowledge of sales documentation methods and procedures
•  Knowledge of customer service standards and procedures
• Ability to identify and/or follow up sales leads and referrals
• Ability to work effectively within a team and as an individual
• Excellent verbal and written communication skills
• Persuasive, persistent, methodical; able to present winning sales arguments to customers, defend pricing and handle objections
• Time management and excellent negotiation skills
• Working hours can be long and irregular, and may include evening work.
•  Work is normally performed in a typical interior/office work environment
• Very limited physical effort require
• May spend a lot of time traveling from one location to another